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the bag broker

The whole package: How Little Italy Coffee Roasters boosted their brand with a new bag line

While quality is the highest priority for most Australian coffee roasters, it’s no longer enough to stand out in the crowd. The face of a roaster is on the bag, and as such, the packaging is a core part of a roaster’s brand and commercial success.

This paper discusses the role of packaging in the coffee industry, and the benefits a roaster will see from distinctive bag branding, with particular focus on the experience of Little Italy Coffee Roasters with their planned roll out of specialty coffee bags through packaging partner The Bag Broker.

Download the white paper to find out more:

RTD coffee

RTD coffee revolution

From bottles to cans and cartons, the coffee industry is embracing ready to drink (RTD) coffee as more than a sugary caffeine hit. Read more

wkshop

Time to WKSHOP your coffee

WKSHOP is a roastery committed to helping businesses reach their potential, providing specialty coffee solutions with a suite of services and professional support to bring each brand to life.  Read more

ASCA goes digital

Australian Specialty Coffee Association (ASCA) President Kieran Westlake says 2020 was a year of challenges, but it provided an opportunity for growth and new ideas. Read more

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