As part of specialty roaster Coffee Supreme’s latest campaign, the company is giving away a 10-year supply of coffee to two lucky winners.
“As coffee drinkers, running out of coffee is a real day-ruiner – to put it mildly,” says Supreme.
The company developed the campaign to feature a unique creative style and medium, aiming to stand out among the numerous coffee advertisements.
It features the work of Good Oil Animator and Director Joel Kefali, who crafted a series of scenarios using ink and paper cutouts, and blended them together in a “fluid and mesmerising style”. While the narrative depicts the anxiety of running out of coffee, it resolves with the message: “Never Run Out”.
“Besides a fun and relatable campaign, we wanted to make good on the promise of never running out of coffee,” says Kate Kember, Coffee Supreme CMO.
The draw to win the 10-year prize is open from 14 October and 16 December 2024 and will see two winners picked – one from Australia and one from New Zealand. The winners will receive 500 grams of their chosen coffee from the competition page each fortnight for the next 10 years
To enter the draw, participants can follow this link for Australia or this link for New Zealand, pick their coffee of choice, and enter their details. More information is available here.