Green Cup opens third store in Hawthorn

green cup hawthorn

Smoothie and acai bowl health hub Green Cup has opened its third store on Glenferrie Road in Hawthorn, this time introducing coffee from Wide Open Road to its offering.

Green Cup says the new Hawthorn store has the same sleek look, feel, and menu as its siblings, however, brings exciting new features, including a new pale eucalypt colour palette splashed throughout the venue’s decor and furniture.

“We’re really excited to open our third store in Hawthorn, it’s something our customers and followers have been asking us to do for some time. The Glenferrie Road strip has really been lacking a convenient and healthy option,” said Green Cup Co-owner Natalie Guest.

Green Cup first opened its doors in 2014 on Chapel Street, South Yarra, when owners Natalie and Simon Guest saw a gap in the market health smoothies. Nat says she would often start her day making a smoothie at home and after realising how good it made her feel, she wanted to share her recipe with her friends, and decided to create a business.

The brand grew rapidly in a year and Green Cup expanded in 2015, opening its second store in Armadale. The High Street hotspot alongside the South Yarra store are recognised for delicious smoothies Acai Bowls, House Made Peanut Butter and Smashed Avo, with new specials featuring each month as well as seasonal items such as Superfood Porridge and Vegan Toasties which appear in the cooler months.

With COVID-19 restrictions easing again, Green Cup has taken steps to bring its stores back to normal while keeping social distancing in mind. The stores are continuing to abide by government regulations, with furniture 1.5 metres apart, enabling customers to still stop by for breakfast, brunch, lunch or a late arvo snack.

The new store has 10 seats indoors and eight outdoors, but for now, it will continue to play by the rules until restrictions are eased once again.

For more information, visit

Image: Simon Shiff

Send this to a friend