Kafa

Lavazza Kafa Forest Coffee

Lavazza Kafa Forest Coffee

Lavazza’s recently introduced Kafa Forest Coffee is one of the finest coffees in the world, and one of the first from the Earth. It originates in the Ethiopian forest, where coffee grows spontaneously, with minimal intervention from the locals. Its coffee cherries are chosen by hand, one by one, and sun-dried so the beans retain the maximum aromatic fragrance.
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Lavazza tierra

Lavazza begins the reign of ¡Tierra!

Lavazza’s locally roasted ¡Tierra! Brazil and Colombia blends represent the roaster’s commitment to sustainability at origin. When Marco Lavazza, Vice Chairman of the Lavazza Group, touched down in Melbourne in January for the 2019 Australian Open, it was not just to celebrate Lavazza’s third year of partnering with the tennis grand slam. The roaster had decided that the competition was the perfect platform to launch a first for the company: coffee roasted outside of Italy.
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Lavazza Australia

Lavazza grants Australia special permission

Lavazza explains why the Australian market has been given a leave pass to make history with one of the world’s most precious and original sources of Arabica coffee. Imagine sitting in the inner sanctum of Lavazza’s decision-making room in Torino, Italy, with Giuseppe Lavazza pondering one of the biggest brand decisions the family company has ever made.  No country has ever been given permission to alter the roast profile of one Lavazza’s premium coffees outside of Italy, until now. That honour has gone to Australia.
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Australian Open

Lavazza to launch three new blends at Australian Open

Lavazza has announced it will launch three new locally roasted coffee blends at the Australian Open 2019 tennis tournament, taking place from 14 to 27 January 2019. “We are proud to be present for the fourth year running at the Australian Open, where we will be officially launching three new products destined for the food service channel,” says Silvio Zaccareo, Asia-Pacific Business Unit Director and Australia Managing Director of Lavazza.
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