Lloyd Smith, founder of Happy happy Foods, discusses the brand’s new premium plant-based oat milk and explains how the team continues to embrace the challenge of climate responsibility.
Happy happy Foods is proudly introducing its premium oat milk, Happy happy Oat Oat Oat.
“This product has been designed to work with espresso to create a full bodied, creamy, and consistent oat latte,” says Lloyd.
Containing just six ingredients, including organic oats, Happy happy Oat Oat Oat is yet another success from the always environmentally conscious brand.
“We pride ourselves on providing nutritionally, environmentally happier products. Our aim is always to include the least amount of ingredients possible to still produce a delicious creation,” says Lloyd.
He adds that this latest milk has been formulated to bring out the best possible flavour, taste and texture when paired with espresso, the way a barista standard oat milk should be.
“As is the case with all of our milks, the team have worked tirelessly to ensure that Happy happy Oat Oat Oat lives up to the title of ‘barista standard’,” Lloyd says.
Lloyd compares the oat milk to drinking a fine wine, explaining that each mouthful is “uniquely exciting”, from first sip to last.
“In the first sip, you’ll taste how the natural oat sugars complement espresso to deliver a uniquely sweet first impression, with absolutely no added sugar,” Lloyd says.
“The second sip embodies a mellowing sweetness, highlighting coffee notes and flavours, accompanied by a smooth creamy mouthfeel.”
On the third sip, Lloyd says customers should expect a harmonious balance of espresso and oat, and on the last, just “maximum happiness”.
The milk was created with the oat latte drinker in mind, with a deliberate emphasis on elevating the natural balanced sweetness.
Seven Seeds Coffee Roasters in Carlton, Victoria, utilises Happy happy Foods’ entire plant based milk range, comprising Happy happy Soy Boy, Happy happy Almond Daddy and Happy happy Oat Oat Oat.
“Having a quality coffee roaster like Seven Seeds champion our milks at their venue is really a testament to the calibre of our products,” Lloyd says.
Like all of Happy happy Foods’ products, Happy happy Oat Oat Oat is also 100 per cent carbon neutral.
In Australia and New Zealand, the CarbonCloud calculated climate footprint of the product is 0.73 kilograms of carbon dioxide per kilogram.
Publishing the carbon score of its products is one facet of Happy happy Foods’ ‘Climate Happy!’ program which aims to measure, reduce, and offset its carbon emissions.
“We think it’s important to hold ourselves accountable and include our climate score on the packaging for maximum transparency,” says Lloyd.
It also allows Happy happy Foods to highlight the carbon efficiency of its products, so customers can pick up a carton and make an informed decision on their carbon emissions like they would their nutrition.
“We need to make products that are better for the environment than those of the generation before us,” Lloyd says.
He adds that climate change is the greatest challenge of our generation.
“Our products need to be better for the environment and nutritionally better than the product they are replacing. Introducing sustainable and environmentally conscious products helps others reduce their impact,” Lloyd says.
“Our team are passionate about being climate responsible on both a product and personal level. Happy happy Foods was born of a belief that we should never underestimate how we personally can contribute to making change. Individual humans, individual businesses and governments all share the responsibility to take action against global warming and climate change.”
Every member of the Happy happy Foods team is a Carbon Neutral Human.
“To achieve this, each staff member completed an independent assessment to measure their individual climate footprint. The data in each of our individual reports enables us to then make changes to our habits and lifestyles to reduce our carbon footprint,” says Lloyd.
“To ensure each of our team members then become Carbon Neutral, Happy happy Foods purchases Carbon Credit offsets using [national energy and carbon management consultancy] Pangolin Associates. Currently, our credits support the Music River Hydro Plant in Sumatra, Indonesia. This project addresses issues in rural Sumatra such as poor electricity access and the lack of quality employment opportunities – as well as fostering sustainable economic development.”
Lloyd says it is an exciting time for Happy happy Foods as it continues to expand its range to develop the perfect suite of café products.
“We’re also introducing our Happy happy Hot Chocolate and Happy happy Mumma Matcha to the market. The hot chocolate was curated with the finest drinking chocolate recipe to deliver a smoother tasting drink, using West African cocoa beans. Happy happy Mumma Matcha is ground from Australian-grown green tea leaves with no added sugar for the purest matcha latte,” Lloyd says.
“We want people to understand our brand mission, where we’ve come from and what we’re trying to achieve. Our aim is to give people plant-based choices that are delicious, nutritious, and environmentally superior.”
For more information, visit www.eatdrinkhappyhappy.com/climate-happy
This article appears in the October 2022 edition of BeanScene. Subscribe HERE.
